ABOUT

PROFESSIONAL BACKGROUND

RICHARD MOON, CFA CPA (CRD# 6025120)
Principal Investment Advisor

Richard spent the first 20 years of his career in corporate finance at Fortune 500 companies such as Sony Pictures and Unocal. During his experiences there, Richard advised executive management on numerous strategic and capital investment initiatives that led to significant increases in profitability and shareholder value. Yet despite success in the corporate world, Richard ultimately felt that assisting people achieve their long-term dreams would be a far more fulfilling career. With that in mind, he eventually dedicated himself full-time to personal financial advisory services and has committed to building a practice based on principles of professionalism, competence and trust. His prior qualifications and professional background provide an ideal foundation that provides the highest level of informed financial and investment advice. Richard graduated from UCLA with a BA in Economics and then earned an MBA in Finance from the USC Marshall School of Business. Additionally, he has been a CPA since 1995 and as of 2018, is also a CFA Charterholder. Richard has been married to his wife Judy for 18 years and they have two kids, Jacob and Hailey. Richard’s favorite pastimes include surfing, travel and spending time in the company of family and close friends.

Inspiration
Inspiration for helping individuals and making an impact of people’s lives comes from Richard’s father, Sejin Moon who overcame many challenges throughout his life. “Sage” as his friends knew him, was one of those people you could count on as a friend and counselor no matter what the situation was. Richard’s father tirelessly cared for people and enriched the lives of everyone around him. It is this dedication, work ethic and personal attentive care that Richard draws his inspiration from.